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Game · Arcade roguelike · 2025

Neon Spindle

A one-thumb arcade roguelike that reads a run in 90 seconds.

View on Google Play→Live on Google Play
Reach
612K installs
Rating
4.5 on Play
Built with
UnityC#Play Games ServicesFirebase

The build

Neon Spindle has exactly one control — hold to draw in, release to fling. Every upgrade, enemy and boss is designed against that single input, which is why there is no tutorial screen anywhere in the build.

Runs are tuned to land between 80 and 140 seconds. We instrument run length rather than session length, because the thing that keeps a player is finishing a run, not opening the app.

Liveops is a weekly seeded rotation: one mutator, one leaderboard, no timers and no energy. We turned down an offer to add a rewarded-video gate on continues and the retention curve stayed flat, so it stayed out.

Notes from production

  • Controls
    One input, zero tutorial screens
  • Run length
    80–140s, tuned weekly
  • One-handed
    91% of recorded sessions
  • Monetisation
    Cosmetics only, no energy gates
Key art for Neon Spindle

Neon Spindle — key art